Never Say These 5 Things When You’re Selling Your Product

Good writing can make or break a website — take it from someone whose entire career has been dedicated to writing for international brands. These 5 things are big no-nos when it comes to selling your product, but here’s 5 alternative approaches you can use instead.
What is Marketing and Why Do People Hate It?

Plenty of business use shady marketing practices — but marketing itself is vital to every business. Here’s an intro to the basics and how you can use them in a positive way to boost your business.
All the Best Resources You Need as a Solo Entrepreneur

If you’re setting up your business and looking for recommendations for tools, services and other business resources, these are the ones I use.
How to Write to the Benefits of your Product

People have a lot of misconceptions about what marketing is and how it should work. Today, we’re exploring the reasons why you should write about the benefits of your product or service, rather than the features.
How To Buy The Best Web Hosting And Domain For Your First Business Website

Setting up your first business website can feel overwhelming, but it doesn’t have to. Here’s a step-by-step guide to buying a domain and web hosting services.
How to Choose a Business Structure for Your New Business

You’ve decided on a name for your. new business—now what? Here’s how to choose the business structure that fits you best, and steps to start each one.
How to Pick a Business Name You’ll Love for Your New Business

You’re finally ready to start your own business. Yes! Here’s how to research, test and decide on the perfect business name to help your idea succeed.
My Nine Favorite Online Resources for Taking Care of Business

Running a business can be overwhelming. But these nine of my favorite online resources help make everything a little more manageable, and a lot more enjoyable.
Do I need a totally unique idea to start a good business?

“I can’t start a business, everything’s already been done! I need a totally unique business idea!” Friend, that’s dead wrong. Let me tell you why.
Why Helping People Makes Your Own Business Better

Why helping people makes your own business better Helping people is a superpower. You know why? Because it seems selfless, but studies show that you’ll get just as much out of it as the people you’re helping. Maybe more. In the United States, we love the myth of the self-made business owner. Someone who was […]