Never Say These 5 Things When You’re Selling Your Product

Good writing can make or break a website — take it from someone whose entire career has been dedicated to writing for international brands. These 5 things are big no-nos when it comes to selling your product, but here’s 5 alternative approaches you can use instead.
What is Marketing and Why Do People Hate It?

Plenty of business use shady marketing practices — but marketing itself is vital to every business. Here’s an intro to the basics and how you can use them in a positive way to boost your business.
The 7 Best Books to Inspire Tired Solo Entrepreneurs

These are the top 7 books that have made an impact on my relationship to work. If you’re filled with self-doubt or overwhelm, you’re in the right place.
How to Write to the Benefits of your Product

People have a lot of misconceptions about what marketing is and how it should work. Today, we’re exploring the reasons why you should write about the benefits of your product or service, rather than the features.
See How I Make This About Me Page 10x Better With a Few Easy Edits

I recently had the chance to edit an About Me page for my friend Ashley’s company. Here’s exactly what I changed, why I changed it, and what you can take away for your own page.
The Best Tricks For Landing Well-Paid Brand Sponsorships

I used to be brand rep searching for great content creators to partner with. Here’s 8 tips to make yourself more likely to win well-paid brand sponsorships.
How to Choose a Business Structure for Your New Business

You’ve decided on a name for your. new business—now what? Here’s how to choose the business structure that fits you best, and steps to start each one.
How to Pick a Business Name You’ll Love for Your New Business

You’re finally ready to start your own business. Yes! Here’s how to research, test and decide on the perfect business name to help your idea succeed.
How To Win Lifelong Customers With These 7 Marketing Funnel Tips

There are 7 stages in any marketing funnel. I’ll show you how to use each stage to improve your written marketing and win new, loyal customers for life.
How to Protect Your Website From Lawsuits With These 3 Things

Running a business can be overwhelming. But these nine of my favorite online resources help make everything a little more manageable, and a lot more enjoyable.