Heartland RV is among the biggest RV manufacturers in the world. But with competing RV brands, dealerships and independent camping lifestyle sites, they needed to improve their rankings in search engine results.
Across seven carefully curated search terms, I wrote SEO-rich pages designed to both educate future RV buyers and funnel a search audience to the Heartland website to learn more about the brand.
The newly created SEO-optimized pages immediately improved Heartland’s ranking in search, with five of seven pages appearing on the first page of results, driving a greater amount of traffic to heartlandrvs.com.
Branding and site design by the incredible Caitlin Howe
Cookie | Duration | Description |
---|---|---|
cookielawinfo-checkbox-analytics | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics". |
cookielawinfo-checkbox-functional | 11 months | The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". |
cookielawinfo-checkbox-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-others | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other. |
cookielawinfo-checkbox-performance | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance". |
viewed_cookie_policy | 11 months | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |